Friday, June 3, 2016


Manila, Philippines Last Friday May 27, 2016 The Ermita Malate Business Owners Association (EMBOA) Flores de Ermita Parada ng mga Sagala and the Kasuotang Pilipino Fashion Show  is taking a giant leap forward and showcasing our annual Flores de Ermita event with young fashion designers association of the Philippines. This  year's Parade of carriage and mini-fashion show will  begin at Manila Hotel and ends at Robinson Place Manila.


Last year's fantastic and unparalleled success event that started in Luneta Hotel, EMBOA have decided to take advantage of new opportunities of showcasing  more historic and heritage buildings and establishments   with historic value in the streets of Katigbak drive, Orasa, UN Avenue, Adriatico, and Remedios Circle with iconic heritage design houses, buildings and the redeveloped Remedios Circle Park in Malate.

This year, you will see your favorite elements of the event with the Sagalas led by Ms. Earth 2015 Angelia Ong. The Sagalas will be parading around  the streets in Ermita Malate by horse drawn carriage wearing designers' gown made by some Filipino renowned and up-and-coming young designers that are participating this year's Flores de Ermita event.

Their missions of positive image and pride of place remain strong, and we are proud to continue our renewal agenda, community safety and security agenda for our residents, arts and cultural promotion, good neighborhood and business partnership and in making  stronger alliances with city government and various stakeholders for the revival of Ermita-Malate as a tourism destination.

The celebration of the city of Manila's special version of the well-loved May flower festival, the Flores de Ermita will not only celebrate the beauty in fashion but will also revisit the charm of the Philippine capital and once known as pearl of the orient says Michelle Pe, Emboa President. We look forward to continuing our great relationships and partnership with the Fashion Designers Associations of the Philippines, sponsors, the media, and all the community leaders  of Ermita - Malate. The EMBOA Board of Directors and members has kicked into full gear.

Thank you for some Photo - Credit to Mr. & Mrs.Priginal