THE SECRET TO THE BEST SM SUPERMALLS GALA TRIP IN LUZON

PHILIPPINES – IYKYK: Documenting your daily life is a kind of magic in itself. Whether it’s capturing short clips of small moments at a coffee shop or going full production with your food dump at one of your newly discovered restos, being your own content creator is an adventure you wouldn’t want to miss out on.

Another day, another vlog. Who would have thought that saving memories of your seemingly ordinary day-to-day life could make your everyday routine feel more fun and exciting?

Hey, hey, hey, it’s your favorite mall here! Welcome to a day in the life with your most-loved SM Supermalls. Come spend a day walking through all the best new discoveries here in Luzon, chosen All For You!

9:30 AM: Morning Treats & Cozy Vibes

Start your day right with an early morning drift. Sip on your favorite coffee, nibble on freshly made desserts, and soak in all the Instagrammable corners of these content-worthy hangout spots.

Start your day on a sweet note with the first J.CO Reserve in Bulacan at SM City Marilao, now open at the Lower Ground Level. Known for its elevated café concept, J.CO Reserve serves up its famously made donuts, paired with rich coffee blends in a sit-down setting that is perfect for easing into your day or catching up over a well-deserved break.

COOL DOWN YOUR FACE THIS SUMMER: BLACKWATER CHARCOAL POWER DUO WITH SURPRISE FREE RAZOR

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PHILIPPINES - Hey everyone! Summer is finally here, and while the heat can be a bit overwhelming, I wanted to share lang that the past few months have been quite challenging for me. I've lost quite a bit of weight due to some sleepless nights and not eating muc – health concerns,  stress, anxiety, depression, struggles in life and more. I looked in the mirror and just felt… dahhh I am so ugly and grabe what happened to me na. Oily face, breakouts, dull skin, dark spots, peklat, open pores. Parang walang energy na ako kahit sa mukha. 

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‎Now it’s summer and the heat in the Metro Manila is no joke — humid, sweaty, and my skin gets oilier than ever. I knew I needed something simple that actually works without complicating my day.

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‎That’s when I discovered and tried the Blackwater Charcoal Tri-Action Facial Wash (Anti-Acne) and the Charcoal Facial Scrub (Deep-Pore Clean). What made it a no-brainer? Ito pa when I ot every purchased comes with a FREE Hexaedge Razor. Hindi lang skincare – vomplete grooming essentials na para sa mainit na panahon.

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‎I’ve been using the combo for a few days now and I’m honestly surprised how much better my skin feels even in this burning heat. Here’s my real, no-BS story.

LUXURY LIVING: CROWN ASIA NEW THEMED DEVELOPMENTS IN LUZON 2026

 PHILIPPINES – Crown Asia has stood as a symbol of exquisite living in Philippine real estate for three decades. It has established a premier portfolio that translates international influences into refined residences for seasoned Filipinos.  

The French-themed Chateau Nissa within the sprawling Nuvera estate in Plaridel is situated along a key transport node in Bulacan, serving as a main entry point connecting the province’s north and central areas.

From strategic locations across the archipelago, Crown Asia crafts house-and-lot communities that embody achievement and a value-driven appreciation, each defined by architectural artistry, lush landscaping, and distinguished enclaves, making everyday living an experience of distinction.

As Crown Asia expands beyond Luzon's epicenters, its trajectory reflects a transformation shaping the national sector. With infrastructure improvements, economic expansion, and clusters of commerce, residential requirements are going beyond the capital into provincial cities. Crown Asia responds by providing themed residential developments in these regions, serving as addresses of aspiration and providing trophy homes that testify to their residents’ triumphs.

The newly launched Crown Asia developments across North and Central Luzon are built for the self-made and speak to those who move with mastery, break through with boldness, and choose with clarity.

Crown Asia continues to expand its portfolio, bringing refined residences and upscale amenities to cities and corridors experiencing renewed rhythms of growth.

DISCOVERING THE HEALING POWER OF REFRESH NATURAL WELLNESS CLINIC

 

PHILIPPINES – Finding the right aesthetic clinic can make a significant difference in achieving healthy skin, fuller hair and overall body confidence. In recent years, Refresh Natural Wellness has been gaining attention as a beauty and wellness clinic focused on professional care and personalized treatments.

Founded in 2021, the clinic was established to respond to the growing demand for aesthetic services that combine modern technology with proper consultation. Rather than offering one-size-fits-all procedures, Refresh Natural Wellness emphasizes careful evaluation of each client’s needs before recommending any treatment. 

At the heart of the clinic’s philosophy is the belief that aesthetic care should be guided by assessment and personalization rather than trends. The process typically begins with consultation and skin or hair analysis, followed by a customized treatment plan designed to address specific concerns.

GLOBAL AMBASSADOR ROSÉ FRONTS THE PUMA H-STREET HERITAGE CAMPAIGN

 

Rosé rules PUMA’s H-Street

PHILIPPINES — As a global style and music icon known for her understated elegance and trend-shaping influence, Rosé brings a distinct cultural weight to the revived PUMA H-Street. She turns every step into a statement, and with the PUMA H-Street, she does it effortlessly.

As the new face of the iconic silhouette, Rosé reimagines a track-born classic for today’s streets, transforming its late-90s racing roots into something fresh, fluid, and undeniably modern. Lightweight, low-profile, and built for movement, the H-Street becomes the foundation of her everyday style, seamlessly shifting from laid-back moments to bold, fashion-forward looks.

Taking the H-Street from archival design to a streetwear essential, Rosé showcases how the sneaker’s race-inspired construction becomes a canvas for versatility. Available in Poison Pink-PUMA Silver, Fizzy Green-PUMA Silver, and PUMA Black-PUMA Silver colorways, the H-Street stands out with its stripped-back build, sleek proportions, and barely-there feel, making it the perfect foundation for bold, playful, and effortlessly cool looks.

From Track Roots to a Modern-Day Streetwear Essential

PUMA’s H-Street redefined for modern streetwear

INFINIX DRIVES DIGITAL LEARNING FORWARD AS TABLET SPONSOR FOR UNIVERSIDAD DE MANILA

  

From left to right: Atty. Rodolfo V. Castillo Jr., VP for Administration; Dr. Nenita Fajardo Buan, Dean of the Institute of Graduate and Professional Studies; Nancy J. Tejada, VP for Student Success and Support Services; Atty. Christian Patrick Labajoy, Head of Student Discipline and University Legal Counsel; Dr. Ma. Felma C. Tria, University President; Charisma Buan, Infinix Marketing Manager; Ms. Laarnie Hernandez, Staff, Office of the President; Ms. Ruthemia S. Albener, Head of the Supply Office; Dr. Rosalie M. Catu, Head of Student Activities and Organizations; and Mr. Jeffrey F. Litan, VP for Comptrollership.

PHILIPPINES — In a meaningful step toward advancing digital education in the Philippines, Infinix donated its latest XPAD 30E tablets to Universidad de Manila on March 25, 2026. The initiative underscores a shared commitment to empowering students and enhancing access to modern learning tools.

The turnover ceremony brought together key representatives from both organizations, including the University President of Universidad de Manila, Dr. Felima C. Tria, and Infinix Marketing Manager Charisma Buan. The formal handover of the tablets served as a powerful symbol of a shared vision to empower students through technology and open new pathways for learning.

This donation represents more than just a provision of devices; it marks the beginning of a partnership dedicated to building a more inclusive and technology-driven learning environment for Filipino students. “In this digital era, learning should never be limited by access. Infinix believes in supporting every Filipino student's journey by offering technology that makes digital learning more accessible and more powerful. And what better way to do that than by partnering with the leaders of tomorrow — UDM's top performing student leaders who are already setting the standard for their peers,” shared  Buan.

Dr. Ma. Felma C. Tria, University President, receives the XPAD 30E tablet from Charisma Buan, Infinix Marketing Manager, during the official turnover ceremony.

CARES COASTAL CLEANUP: EMPOWERING COMMUNITIES FOR CLEANER OCEANS

  

PHILIPPINES – In celebration of World Water Day, SM Supermalls, through its corporate social responsibility arm, SM Cares, organized coastal cleanup activities across six locations with seven participating malls across nationwide, reinforcing its long-term commitment to environmental stewardship and sustainable waste management in its most-loved malls.

This year’s coastal cleanup emphasized enhanced waste segregation education to deepen understanding among volunteers and communities on proper sorting, recycling, and disposal of collected waste. It also underscored that everyday actions—from responsible waste disposal to recycling—play a critical role in protecting marine ecosystems. 

The coastal cleanup activities took place across SM City La Union, SM City Urdaneta Central, SM City Tanza, SM City Daet, SM City Consolacion, SM Seaside City Cebu, and SM J Mall, bringing together communities in a shared effort to protect local coastal environments and divert waste away from the ocean. 

During the cleanups, collected waste was carefully sorted and categorized, allowing participants to see firsthand the types of materials commonly found in coastal areas—from plastic packaging and beverage containers to other discarded items that threaten marine life and coastal habitats. 

By focusing on waste analysis and segregation, raised awareness on the impact of improperly managed waste and encouraged Filipinos to adopt more responsible environmental practices in their daily lives.