PHILIPPINES — HUAWEI has once again raised the bar for flagship smartphones with the new “King of Imaging,” the HUAWEI Pura 90s Series, available starting at PHP 54,999, and now open for pre-order in the Philippines.
Bringing together trendsetting aesthetics, next-generation imaging, reliable 5G connectivity, and advanced AI-powered features, the HUAWEI Pura 90s Series ushers a new era of intelligent mobile experiences.
King of Imaging Brings Your Vision to Focus
The HUAWEI Pura Series is renowned for seamlessly blending groundbreaking imaging innovation with fashion-forward design, empowering users to capture life’s beauty while expressing their individuality through a device that is as remarkable as the moments it preserves. Reinforcing its position as the “King of Imaging,” the HUAWEI Pura 90s Series introduces a new range of imaging innovation to take the mobile photography experience to greater heights, enabling users to preserve their best moments exactly how they experienced it.
Built to be an absolute Zoom Beast, the HUAWEI Pura 90s Series lets users capture extraordinary detail from near or far. The HUAWEI Pura 90s Pro Max redefines flagship smartphone imaging with its industry-leading 200MP Ultra Large Sensor Telephoto Camera with a 1/1.28-inch sensor and the first-ever 200MP RYYB Sensor. The advanced Telephoto Camera system enables users to capture details with stunning clarity, bringing distant subjects into sharp focus with exceptional clarity. Its powerful Telephoto Zoom brings users closer to every unforgettable moment, whether it’s a live performance of their favorite artists, elusive wildlife in their natural habitat, or intricate, microscopic details. Combined with the industry-leading image stabilization of CIPA 7.0, the HUAWEI Pura 90s Pro Max keeps handheld zoom shots sharp and steady, ensuring every distant scene is preserved with impressive clarity.
Even in complex lighting conditions, the HUAWEI Pura 90s Pro Max captures brilliant highlights without overexposure, and reveals rich detail in darker shadows. Its 50MP Ultra Lighting HDR Camera, powered by a 3-in-1 Ultra Lighting Prism and an industry-leading dynamic range of up to 16 EV, captures more light information than ever before to render brighter highlights and deeper, more detailed shadows. This results in naturally balanced, richly textured photos that faithfully recreate the atmosphere of every moment no matter the lighting contrast.
Colour precision is key to render true-to-life photos that are true to what you see. The HUAWEI Pura 90s Series introduces the 2nd Gen True-to-Colour Camera, which renders a wider breadth of colour range with improved accuracy and an expanded colour gamut processing. When shooting vivid landscapes to everyday portraits, the imaging system delivers naturally balanced, lifelike colours with exceptional precision to ensure every photo reflects the scene just as users see it.







