CARELINE’S LIP LOCK LACQUER SHINES BRIGHT AT A FUN-FILLED BIRTHDAY CELEBRATION

  PHILIPPINES – Gen-Z favorite beauty brand, Careline, just celebrated its birthday with an unforgettable launch party held recently at Baked Studios. The highlight of the night was the official debut of Careline Lip Lock Lacquer, described by the brand as a new line of high-impact lip colors made for every version of you!

 

More than 200 influencers, content creators, and media friends gathered for the celebration, which was packed with futuristic vibes, color, and unapologetic self-expression. Guests were among the first to try the Careline Lip Lock Lacquer, a gloss-meets-matte hybrid that delivers intense pigment, long wear, and a weightless feel.

“We created Careline Lip Lock Lacquer to be fresh, fearless, and unapologetically you,” said Denice Sy, chief sales & marketing officer of Careline. “Each of the 12 cosmic shades is named after different versions of who you are. Whether you're a Doer, a Mastermind, an Intro, or an Extro—when your vibe changes, your lipstick should keep up.”

Careline Lip Lock Lacquer launch event

The lacquer sets to a matte finish but starts off with a nourishing shine, thanks to its Vitamin E–infused formula. It's bold, buildable, and meant to last from first meeting to late-night after-party.

 

The Careline Lip Lock Lacquer collection includes 12 shades: Reserved (tulipwood nude), Idealist (rosewood rogue), Visionary (salmon pink), Sensor (rich maroon), Diplomats (deep sangria), Doer (fiery carmine red), Champ (vivid tele-magenta), Venturer (bright hibiscus), Extro (shadowy purple), Sponty (bold dark maroon), Intro (burnt burgundy), and Mastermind (sleek Turkish nude).

EVER BILENA ANNOUNCES ICONIC PARTNERSHIP WITH THAI STAR POND NARAVIT

  

From Thailand with love: Pond Naravit brings his signature charisma to Ever Bilena, thrilling fans across Asia

 

PHILIPPINES – Ever Bilena, the Philippines’ top homegrown cosmetics brand, proudly introduces Thai actor and singer Pond Naravit Lertratkosum as its newest brand ambassador. This milestone partnership marks two exciting firsts: Pond becomes Ever Bilena’s first-ever Thai endorser, and Ever Bilena becomes Pond’s first brand endorsement in the Philippines.

 

A popular star under GMMTV and a member of RISER MUSIC’s boy group PROJECT JASP.ER, Pond is best known for his roles in popular series such as Fish Upon the Sky, Never Let Me Go, We Are, Our Skyy, and Leap Day. With his charm, authenticity, and international appeal, Pond has earned a devoted fan base across Southeast Asia.

 

"Pond is confident, relatable and passionately connected with his audience, something we also stands for as a brand," says Denice Sy, chief sales & marketing officer of Ever Bilena. "His cross-border influence and genuine spirit make him the perfect ambassador for Ever Bilena as we continue to champion beauty that's inclusive, empowering, and globally relevant."

 

JOIN THE FUN: EVER BILENA BEAUTY BAR'S GRAND RETURN AT SM CLARK

 Ever Bilena beauty bar at SM Clark Pampanga

 

Philippines  – The wait is over! The Ever Bilena Beauty Bar is back and better than ever, bringing its much-loved “Fit All You Can” activity to SM Clark. Ongoing until January 31, 2025, this exclusive pop-up is a can’t-miss event for beauty lovers!

 

Shoppers can mix and match their favorite Ever Bilena products from the Beauty Bar and choose from three goodie bag sizes: Medium at Php 499, Large at Php 599 and Extra Large at Php 999.

 

Here’s the exciting part: the Extra Large pouch is a new addition, making its debut exclusively at SM Beauty Department Store in SM City Clark Pampanga. It’s the perfect size to fill with all your must-haves and try the latest from Ever Bilena’s innovative lineup.